According to Donatas Viliamas In this post. I want to continue the topic of sales texts and this time discuss the structure of the sales text. I’ll say right away, when it comes to sales, I’m not a fan of templates … However, there are certain requirements and logic for a sales text that needs to be understood. The good news is that that logic is generic and independent of what is being sold: goods, services, physical goods, digital goods, training, online store descriptions, etc. There may be completely different sales texts, but they share some similar logic of teaching thoughts. Some elements can be taken out, some can be described very extensively. However, a certain consistency exists and must be follow. ATTENTION! If you follow this structure in your texts. You will be pleasantly surprised by your ability to sell online.
Also remember that each element
I have described below is a separate paragraph or several paragraphs that make up the selling article or text. So let’s go. How to attract more customers 15 Key Elements of Selling Text: header As I have already mentioned, the headline is the most important element of the selling text, so it must be “hanging”, interesting, “selling”. Even if we are talking about the product description of a typical online store, the India Part Time Job Seekers Phone Number List heading must be there. naming the problem Be sure to write what your article or text is about at the beginning. What problem does your product or service solve. Solution to the problem Your product or service must always be present as a solution to a problem! Like medicine, like a pill for a specific difficult situation. Therefore, be sure to tell us exactly what problem your product solves and how it solves , not about how amazing it is.
There are a couple of items in the product
Description that I would also like to highlight. Innovation – or what makes your offer different from many others? Technical characteristics. This is the answer to the question: What is it? Technical justification. It is not necessary to consider your customers as specialists in a specific field, because you will often have buyers who will buy your product or this type of product or this service for the first time. Therefore, technical explanations will be requir for such buyers. Anticipating objections. Objections that may arise to the buyer CU Lists must be discussed in your text. Let’s say someone thinks that the weight loss course you sell is only suitable for young people. Therefore, be sure to explain how your product works to those who are over forty. Or someone might think that those sneakers are only for sportsmen. Therefore, explain why they are perfect for city walks. It seems self-evident. but it works differently. I’ll give you an example. What does it look like in reality.